Smarter Ads, Delivered in Real Time
Our Dynamic Creative Optimization (DCO) engine builds data-driven ads that adjust to every impression in real time. No manual updates, no stagnant creatives—just highly relevant, performance-optimized ads that adapt to your audience instantly.
DCO solution works seamlessly across your programmatic media buys, delivering personalization at scale—so your brand stays relevant, and your results keep improving.
Personalized. Automated. Always On. Dynamic Creatives, Simplified
Smarter Dynamic Ads. Without the Product Feed.
We power automated, personalized display ads for eCommerce brands across the globe.
Our proprietary Smart Tag technology eliminates the need for traditional product feeds—automating the creation of dynamic, data-driven creatives at scale.
Personalized Ads at Scale—Powered by Data
Our DCO platform dynamically generates personalized ad variants by integrating with a wide range of data sources—including site behavior, 1st and 3rd party audience segments, geolocation, external APIs (like weather or stock prices), DSP bid requests, JSON feeds, and more.
Each data point becomes a decision signal, enabling real-time creative customization across programmatic campaigns—so you reach every audience with relevance and precision, at scale.
Custom Branded Templates
Go beyond standard templates with fully tailored creative frameworks. Our DCO platform builds brand-specific templates designed to match your visual identity and interactive requirements. With a one-time setup, these templates can be reused and refreshed with new content—making personalized campaigns scalable, on-brand, and efficient.
Where DCO Makes the Difference
Explore real-world DCO applications—from personalized product recommendations to contextual ads—designed to boost engagement and ROI.
Dynamic Product Retargeting
Our DCO solution tailors retargeting ads to each visitor based on their browsing behavior—no product feeds required.
Serve personalized, high-impact product recommendations that bring users back, with minimal setup and maximum relevance.
Speak Their Language
Adzymic makes running multi-market campaigns effortless. Automatically create localized banners in multiple languages, tailored for each audience.
Show What’s Nearby
With geolocation, our DCO solution automatically customizes your ads to highlight the nearest retail locations, bringing your products closer to your audience.
Real-Time Relevance
Live Rates and other API signals
We pull from open-source APIs to create ads that contain real-time information such as stock prices, weather, etc. The result is timely and highly relevant marketing messages generated by the DCO solution.
Optimized by Audience Segments
Tap into audience insights with automation to produce dynamic ad variants. Using 1st-party and 3rd-party data (like from DMPs), you can optimize your targeting and improve campaign results at scale.
Custom API Integration: Your Data, Your Ads
Let your industry’s data drive your ad content. With MaDCo’s custom API integrations, we bring live updates directly to your campaigns. Whether it’s live flight details for airlines or showtimes for cinemas, our platform ensures your audience always sees the latest information at the right moment.
Get Your DCO
Up and Running in 4 Simple Steps. Personalize Ads at Scale—Quickly and Effectively.
Map Business Rules & Logic
Outline your messaging strategy and determine the right data sources for dynamic ad personalization.
Dynamic Ad Setup
Pick a standard template or design a fully custom-branded creative. Test dynamic elements to ensure they’re optimized for your audience.
Preview & Approve
Create preview links and get the green light from your team or client.
Launch & Scale
Generate creative tags or seamlessly push assets to your programmatic or social media platforms for immediate launch.